About - help companies build personalised relationships
Customer experience and retail transformation consultancy. Helping organisations connecting the dots between Customer Insight, Technology, Retail and Marketing to design remarkable customer experiences that drive loyalty and growth.
francesca, danzi, danzi consulting, consulting, digital, design, redesign, brand, value, customer, experience, behaviour, loyalty, management, engagement, strategy, business, growth, change, retail, transformation, personalisation, multi-channel, CX, CEM, training, leadership
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Our purpose is to help companies build personalised relationships that make the world a better place to live.

Brands can build relationships with customers and employees that are authentic and based on mutual understanding. Relationships that make individuals feel valued and therefore more confident, happy, willing to share and collaborate. Relationships that bring beauty and joy to the everyday life.

We believe that technology and a focus on customer experience can help facilitate just this.

«On stage it is not what you do that makes the difference, it is how you do it. A simple walk can be turned into something extraordinary»
Luciana Corso
(Francesca Danzi’s ballet teacher and early life mentor)

Ballet Dancer
Our promise to you comes straight from the values that belong to ballet and luxury. It is a promise of quality and excellence in what we do and passion and dedication in the way we do it. A promise to transform every customer into a person and every interaction in a valuable relationship, making the ordinary extraordinary.

Founder and Director

Francesca Danzi

Francesca is a customer experience and retail transformation specialist, with 20+ years career in top luxury brands, global consulting and agile marketing and communication agencies. One of the leaders of the Burberry transformation, she led the elevation of the global retail network and the creation of innovative omni-channel experiences that turned Burberry into one of the world’s most admired and connected luxury brands.

  • 6 years at Burberry, driving luxury services, customer loyalty and retail digital transformation in fashion and beauty
  • 4 years at Chanel, driving communication and sales techniques training
  • 4 years in marketing and integrated communication agencies, managing and developing international accounts
  • 2 years Associate Director Deloitte Digital
  • Expert advisor New York Fashion Tech Lab as well as board advisor of retail and fashion tech start-ups like Cheerfy.com and Modist.co
  • Engaging conference speaker, advisor and facilitator

In 2015 Francesca founded Danzi Consulting to help organisations embrace digital transformation and customer centricity.  With her expertise, Francesca connects the dots between customer insight, IT, retail and marketing, managing to drive executive cross-functional alignment and move projects to success.


Francesca has a network of like-minded, trusted industry experts, covering key areas like IT transformation, UX design, Coaching, Branding and Digital Engagement.

She creates bespoke project teams based on the evaluation of every individual client’s needs.